Todd Holmdahl weasels about the Xbox 360 failure rate

From Xbox-Scene: Dean Takahashi interviewed Todd Holmdahl about alleged Xbox 360 failure rates. Holmdahl is the “corporate vice president of Gaming and Xbox Products Group”, and effectively has NOTHING meaningful to answer during the interview. He also fails to answer questions that have even already been answered in public. The issue at hand is the “three red lights of death”, in which the Xbox 360 console indicates a hardware failure with three red LED’s.

In my personal opinion, his answers constitute possibly the weakest excuse ever for a press interview. Larry Hryb (Major Nelson), Andre Vrignaud (Ozymandias) and Dave Weller (Let’s Kill Dave) far outdo this guy in being open with the public.

Let’s get this clear: I’ve personally gone through two Xbox 360 consoles and am on my third model. Both have experienced disk reading issues, owing to their substandard internal DVD drives. I have owned five original Xbox consoles in total, and of those, only one failed out of the box after a bad Xbox Live update. The only reason I’m calling Holmdahl out on this is because Microsoft has a great chance of winning the next-generation console wars, and to be hamstrung by quality control problems is something they can’t afford.

Here’s my interpretation of Todd’s answers to some of Dean’s questions; I’m skipping the ones that are just corporate rehashing of “customer happiness” crap.

Q: What is the post-mortem on Xbox 360 manufacturing? How has it turned out for you?

A: Like any other post mortem, there are some things you would have done differently that you learned and that you incorporate back into your processes. Overall, it was really smoothe compared to the complexity of the product we were building.

This is the standard excuse from a Microsoft PR standpoint with respect to the machine itself. You can’t find an interview online where the complexity of the machine isn’t mentioned. We have an appeal to novelty: because the Xbox 360 is a new console, it must be comparatively better, and comparatively more complex to manufacture.

Q: The ramp of the Xbox 360 compared to the original Xbox. Was it similar or different?

A: Having lived through both of those, I remember both very well. Both were very complex products. State of the art technology. They were relatively similar in the ramp complexity and ramp speed. Exciting stuff. You and I had a conversation about this around November, 2005.

The ramp of the original Xbox wasn’t plagued by memory shortages. It’s also not really appropriate to compare the two situations as the Xbox 360 effectively had a world launch, whereas the original Xbox started out production in North America based from a single Flextronics factory in Mexico. The Xbox 360 used Wistron (who now no longer have the contract, even at a 10% revenue loss), Flextronics and Celestica.

Q: I’m sure you’ve seen some of these complaints that we’ve written about from the guy who went through seven machines. There are a lot of people posting on the blog saying they still have problems. There is a lot of anecdotal evidence that the quality of the Xbox 360 isn’t there. How can you paint the bigger picture for me there?

A: We’re very proud of the box. We think the vast majority of people are having just a great experience. You look at the number of games they are buying, the number of accessories they are buying, the Live attach. They love the box. They continue to buy the box. That said, we take any customer issue very seriously. We continue to look into these things very deeply. You have seen we have made some changes to our customer service policy.

Initially at the console launch, I’d heard rumors that Sony was flooding the Internet with fakeposts and trolls about Xbox 360 failure rates. I’d believe this, and it wouldn’t necessarily have to be company-sanctioned; after all, the fanboy wars between the PlayStation and Xbox camps have made utter drivel out of either company’s official forums.

There’s no excuse for people on, say, Something Awful, to risk a ban and $10 by fakeposting about console failures at this point in 2007. The official Xbox 360 thread in the Games forum has a running commentary of people going “well, mine died today.” I think the real bigger picture stems from a lack of time-sensitive stress testing, and there are already enough consoles out in the market that a motherboard revision at this time wouldn’t make sense.

(As an aside: The Xbox 360 is well overdue for a new motherboard anyway, but it likely won’t become public knowledge until the rumored 65nm chips begin shipping. It’s likely part of Microsoft’s profitability plan that yearly motherboard revisions wouldn’t make sense for this generation of consoles. Xblade, Tuscany and Barcelona are all codenames for various editions of the Xbox’s original board; in the Xbox modification scene, the boards are known by revision numbers such as 1.0 through 1.6b.)

Q: I’ve heard varying accounts of what is considered a normal return rate. Some people say that 2 percent is normal. Sometimes 3 percent to 5 percent is considered normal. Back to that question, can you address whether you are within those rates or within a normal rate.

A: We don’t disclose the actual number.

Q: Normal compared to the Xbox?

A: We don’t comment on that.

We know the alleged percentage is at least 3% and possibly as high as 5%:

“Microsoft has said that Xbox 360 return rates are within the normal 3 percent to 5 percent average for consumer electronics products. With 1.75 million consoles sold as of March 31, that means at least 50,000 consumers have had problems.”

Q: You guys did get rid of Wistron. Was that related to product quality?

A: We didn’t get rid of Wistron. It was a voluntary decision between the two of us. We try to run as efficient as possible. With our supply base the way it is now, two high quality contract manufacturers satisfy our needs.

Guys, it was a mutual breakup that was totally mutual, nobody dumped anyone. We both decided we’d start seeing other people mutually and it was so mutual that we’re still good friends. Really.

Q: If you take the main chips from 90nm to 65nm, do you get accompanying benefits in the rest of the system? Does the board itself get smaller?

A: That’s a really good point, Dean. When you do these designs, you’re looking at the CPU or the GPU, or just one specific internal component, as we continue to look through it, we look at it as a complete system. We make sure the components work with the system, delivers the right levels of performance, and operates at the right voltage to perform at the levels we want it to perform at.

Any CS or engineering student knows the potential heat reduction and decrease in power consumption that’s achieved from going from 90nm to 65nm. There are easy, non-confidential benefits that could have been discussed. Todd is walking a fine line and essentially saying “Buy an Xbox 360 now, it’ll be JUST AS GOOD as when we eventually cost reduce our components and make it run cooler.” That’s a HUGE decision for some customers.

Q: There was a surge of supplies in the spring of 2006. Did that mark any particular advance in manufacturing? Was that Celestica coming online?

A: We hold as confidential our production ramp. It’s not something we talk about.

It wasn’t so confidential when you announced it in March 2006.

Of all the comments this guy’s made, this one irks me to an incredible degree. Microsoft trumpeted around Celestica coming online to every major Xbox fansite out there, since people were screaming for the Xbox 360 to show up in the retail channel. This isn’t so much a corporate weasel as a flat out lie; Todd’s trying not to get tripped up so much that he’s not even releasing information that’s already commonly public knowledge.

I know this post seems somewhat irrational, but I’m a big fan of Dean Takahashi’s work, and to see him completely denied by a VP is a bit ludicrous. He’ll get the information anyways.

What is this Facebook applications nonsense?

Over the past few days I’ve seen a plethora of really inane applications on my Facebook news feed. At this point, I primarily use the site for stalking other people, since I get any relevant status updates and private messages sent over to my cell phone.

Seriously, though, “Glitter Text”? “X Me”? These sorts of items encourage banal, MySpace-esque pages cluttered with about fifty extra boxes, causing extra page load time and bandwidth usage. If you don’t believe me about these particular items, check their comment pages out in the application directory. You’ll see the worst CAPS LOCK IS CRUISE CONTROL FOR COOL, nd txtspeak lyk dis offenders this side of NewsCorp’s abortion of a social portal.

(Keep in mind that the following screenshot is from “Honesty Box”, an application that specifically allows anonymous commenting on your profile.)

Honesty Box Comments

That’s by far not the worst of it. The “X Me” application, a utility that lets you supplement the standard “poke” action with custom text, immediately attracted people who thought adding ‘fuck’ would be just an EXCELLENT idea. Never mind the fact that your profile is public, says you’re 12 and go to middle school; “FUCK” would be just a great idea and hilarious.

Christ almighty.

People wonder why pedophiles are having an easier time of it these days.

What’s more, is when I go to block these applications from appearing, I get the message that “This will not prevent you from seeing application if other people have it installed.” What a pathetic cop-out; I don’t want your 96Kbps Fergie MP3’s even beginning to think about loading on my box.

Anyone with me on this?

Safari 3 and OS X Leopard, with some new hardware too

Apple’s huge WWDC was today, and the Steve Jobs speech, while devoid of any new hardware, was fairly interesting in that it heralded the announcements of two huge features for OS X 10.5.

A new Desktop was nice to see, considering Apple’s effectively had the same Desktop UI since OS X 10.0. The improvements to the Dock look pretty interesting, although I’m unsure if I like the “curved” Stacks feature so far.

The new Finder, though, is a welcome item. There are a few minor performance problems with the current iteration browsing network drives and navigating folders. Ideally this will be fixed with the new sidebar implementation.

I also had the chance to try out the Safari 3 beta on my PC today. The download size was decently small, and it seems to use a similar amount of RAM to Firefox. The page rendering speed, though, is like Apple claimed – blisteringly fast. Memory usage always seems to be a problem with several of the “OS X on Windows” applications, but as long as the program doesn’t persistently chew up more over time, I’d rather have snappy performance when the browser is the active window at the expense of some system resources.

Speaking of RAM, I’ve already hit the hardware limit for my MacBook of 2GB, and I’m eyeing the new Santa Rosa-based MacBook Pro systems because they can go up to 4GB. I’ve also hit the 2GB sweet spot for my main PC workstation, and while I’d love to go to 4GB and see what happens for performance, Windows is only going to allocate 3.5GB of that at most. My typical usage is generally under 1GB, but I haven’t been firing up Eclipse on my home system lately.

I also installed the newest iteration of the WRT54G (revision 8.0) since my existing WRT54GS v1.1 decided to drop a port. When Linksys routers lose a LAN port, generally it means that their time routing packets is over with. The new model has less onboard memory and apparently is less tolerant of third-party firmware, but the official stuff seems to do 90% of what I want. The LED blink rate is also slightly faster. I’ll have to run a few further tests with BitTorrent and some other network intensive applications and compare performance.

As a result of the new router, I’m going to try and get my FTP and HTTP servers up and running again. It’s useful to point people to e98.homeip.net/files in case there’s an image, MP3 file or ZIP archive needing to be transferred without incurring the wrath of MSN/Windows Live Messenger’s god-awful file transfer system.

I also intend to write a post sometime this week about my new consulting venture with Dave and Warren called EdgeLink Consulting. We’re just in the initial stages of setting things up, but basically it’ll give any computer repairs I do more of an official standing.

In any event, rebooting for Safari 3 on the Mac… why is this needed on the Mac and not on the PC?

Developers, developers

There’s been a lot of whinging and amateur-lawyering over the past few days (including a massive dupe on Slashdot), about a controversy surrounding an app called TestDriven.NET. As far as I understand the situation, the primary developer is currently in a whine-fest with some people from Microsoft about licensing for a Visual Studio 2005 Express add-in. Basically, you can’t extend Express without a mad UI hack, and according to Microsoft, said extensions violate Express Edition’s license.

This sort of patent, licensing or “you’re violating the product’s ethos” crap irks me in a different way. At work, I have nearly free reign to develop applications in whatever language I feel like. As long as it suits the business case, I could crank out Java, Python, VB6 – most of the existing stuff I’m updating is a combination of Visual Basic 2005 and VBA automation. I use all of the languages in VS2005, as well as some optional components (managing an SQL Server 2005 installation is somewhat interesting.)

As part of an organization, generally “getting a license” is preferred to snagging some copy of an application off BitTorrent. 😉 At IBM, the software requisition process could take a week or two to get rolling, unless your manager put a “please expedite this” note along with it. With the license, you’d have to renew it after a certain period of time – although I was probably subject to this more than most people, since I’d request six months for each term, and end up needing to extend that three times over the course of my time there. Aside from that, I can recall a certain internally licensed program had to be updated with a license file nearly every two weeks.

My current experiences have been the opposite. Most software is available on the public network share, and it’s an average time of one day between my request for a program and its receipt.

The crux of all this is that if I wanted Visual Studio 2005 Team Suite, SQL Server 2005, whatever the newest Exchange Server is, and any other ridiculously expensive application (for an individual, at least) and asked for it tomorrow, I’d likely have it by Friday. So why, instead of using Windows Server 2003, IIS 6.0 with ASP.NET 2.0, and Visual Studio Expression Web Designer, would I pick up a copy of Eclipse 3.2 with the PHP Development Tools extensions and crank away on my latest project with that?

Partially because I know PHP very well and am aware of its idiosyncracies and language features.

Partially because this Microsoft nonsense has left me wondering where the hell I stand using Express editions of their products.

Partially because Eclipse actively encourages UI extensions – in fact, you can’t even really consider Eclipse an IDE first of all, because it’s more of a Java UI framework.

Formal unit testing is not something I’ve done much of in my line of work. I’ve written and executed testcases, and contributed code/XML/documentation to fix deficiencies in said testcases. But when I move into needing formal testing, I don’t want to be beholden to someone’s mad licensing whims.

I’ve said my piece, in any event.

All about HD, Media Center and x264

Since the wonderful Xbox 360 will likely never have support for Matroska video containers, commonly known as “x264” files, I ended up building myself a Media Center PC that hooks up to the Sony KF-42E200A over a DVI to HDMI cable. Relevant statistics:

  • Core 2 Duo E4300, 1.8GHz per core
  • Asus P5B Socket 775 motherboard
  • 2GB DDR2-800 RAM
  • Spare Seagate SATA 7200.7 120GB drive
  • GeForce 7800 GT rescued from workstation
  • Media Center 2005 remote

If I had to do it over again, here’s what I’d change – which mostly would involve spending more money:

  • Go with a P5B-E motherboard, which has a better chipset than the P5B vanilla
  • Get at least an E6600 CPU for 1080p content (I might swap my desktop chip out)
  • Consider going with a newer SATA drive, but not necessarily a Raptor (Raptors are loud)
  • Instead of the 7800GT, go with a passively-cooled 8500GT or 8600GT, which offloads H.264 content decoding to the GPU. I’ve just bought an 8500GT that satisfies this condition, so we’ll see what happens when I swap things in.
  • Install a sound card that has native optical out ports – the motherboard has “HD Audio” and said optical out works, but I’m not sure if I’m getting all the quality I can.

HD is a beautiful thing to behold compared to standard definition. You definitely need at least a PC monitor or HDTV to appreciate it, but I watched Sin City today and it really benefits from the format. Facial features, zoomed shots, and high-quality action sequences are all a feast for the eyes. It won’t improve the quality of a subpar film, but it gives a significantly incremental bump to the marginal action flicks. You can really appreciate the film for the cinematic effects and techniques; American Psycho has some great scenes in which background events are much more noticeable.

When 300 comes out on whatever format it’s scheduled for, that’ll be a sight to behold.

As for software, that’s an interesting choice. I’ve found Vista’s Media Center to be a worthy piece of software, even though it’s only been installed for a few days. More on that in another post.

Been a while, huh?

At least not as long as Dave Lahn or Mister Seagray, though.

My traffic’s been up this month. I guess people are either reading this site, or a certain BecomeBot has been ruining my bandwidth.

I’ll have to put a few updates in, but I clearly had to check my statistics again. One of the wonderful search queries was “disabling efuses on xbox360”, and I had to laugh: once the eFuse is blown, it’s gone for good.

Search engine results

I’ve decided to take a look at my Webalizer statistics for the months of April and May to figure out what people are searching for. It also helps me tailor the content on this ugly green and beige page to what people might be interested in.

If you’ve got a question about something I’ve written, or want to know more details about a particular subject, leave a comment! I’ll get back to you as soon as I check my email, which, now that I have a Blackberry, is more frequent than ever.

ml-2010 errors: Sorry, can’t help you there. My Samsung ML-2010 has been working really well, even from a Windows box networked to OS X. You also may want to specify the error message that you’re receiving.

svchost cpu usage 99%: Sadly, there haven’t been many updates to this situation since I last updated the post on the matter. My solution is still to disable Microsoft Update from the Windows Update / Change settings / Disable Microsoft Update software page, since I haven’t seen much of a tangible benefit from systems using MU versus standard WU.

It’s more likely to cause problems than it solves, especially with respect to drivers. I wonder if they’ve fixed that issue with Dell boxes and GeForce2 cards that causes WU to deliver a 640×480-limited resolution… (the solution is to tell Windows Update to never install the faulty driver, and get the official nVidia one.)

because nothing can fly with this broken wing music lyrics: This one’s easy to recall – the post was about OMGLOLEMO music, and the specific artist is Story of the Year. The relevant song was Burning Years off the Page Avenue album – which I actually own a legal copy of (but somehow have misplaced it!)

Speaking of emo bands, here are just some of the top artists on my playlist of angst, which is also coincidentally called “4+ Stars”:

  • A Day to Remember (pretty much screamo, but the non-screaming parts have fairly good vocals, or at least pretty good Pro Tools work)
  • The Academy Is
  • Anberlin
  • Boys Like Girls (more mellowed sound)
  • Chiodos
  • Linkin Park (the new album is super power pop angst IMO)
  • Saosin
  • The Used (specifically the new promo track The Bird And The Worm)

I do indeed listen to other music, by the way. My latest artist of hilarity is Mims, whose concert posters a few friends and myself spotted in Toronto the other week. He’s clearly an absolute genius with “This Is Why I’m Hot” and continues his vocal prowess with “Like This.”

bus error: Yes, that’s the title of this weblog. It stems from several cryptic OS X error messages. What else do you want from me?

As an aside, “bus error php” and MySQL bus errors mean that you’ve seriously ruined something with your configuration, or your hardware is toasted. I’ve never seen these apps throw the standard POSIX error messages, and frankly, you should rethink your purpose if you’re getting that kind of nonsense out of those tools.

custom resolutions nvidia not available vista: Run XP. Vista is indeed pretty, but XP has not exhibited one of the many symptoms I experienced with Vista‘s installation. Like I’ve said, it’s fairly standard hardware for a new system: Asus P5B Deluxe board, eVGA GeForce 7800GT, Core 2 Duo E6600, 2GB of OCZ RAM… you’d think there’d be few issues with this sort of thing.

download convection font: Sure, you can find the Convection font right here.

driver for samsung ml2010 printer for windows: Oh, honestly. Learn to search and type in addresses: Samsung Product Downloads, type in the model number, and you’re golden.

driver vista viewsonic vx2025wm: Again! No Vista! Ruins lives!

is it safe to update a modified xbox 360: Safe? Depends how modified it is. Check Xbox-Scene for all your 360 modding needs, you filthy pirates.

kf42e200a: Good TV, I got it for $999 at Future Shop. Don’t pay any more if you can help it.

msdnaa vista number of installs: 2, then activation hell.

phpmyadmin futurepoint: Ooh, an interesting one! Look up the IP address of your server by running an “nslookup” command to your domain. Then, go to http:///MyAdmin/ and sign in with your MySQL credentials. You can also use the “nsxx-y.futurepoint.com” URL instead of the IP address, depending which nameserver you’re connected on.

All for now. Going to crash and think about proper normalized form database design, since it’s actually practical in my job.

On orientation and learning when to be quiet

As I was roused from my slumber this morning by the enraging tones of “Yakkety Sax”, I wasn’t entirely sure what to expect this morning. In this case, I learned that being proactive when there’s free food being offered is a wise idea.

I arrived at RIM this morning, parked my bike, and grabbed a (sigh) legal form so that I could board a yellow bus. There were about 250 students in total at this morning’s presentation, and the venue of choice was Bingeman’s, where they’d rented out two ballrooms for the occasion.

As expected? Yes. Much information on intellectual property? For sure. Dire warnings to shut our mouths about company business? Got it.

I’m going to take that advice until I actually experience the workplace, and not just a Frosh Week-esque version of the cheerleading squad.